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We redesigned and built a modern website for PlaytestCloud: clear, confident, ready to grow.

See Live Website
  • Development
  • Website
  • Design System
  • UX Audit
Lead visual
playtestcloud.com
PlaytestCloud: the redesigned website, Real player feedback The live site
playtestcloud.com

Why They Came to Us

PlaytestCloud helps game studios test their games with real players: it finds players from the studio’s audience, records them as they play and brings back what they found in about 48 hours.

They came to us with a clear ask: redesign their website, and build a design system that lines up with their brand and vision. One that stays flexible, and scales across their product ecosystem.

How We Made It Work

Our focus was on creating a design system: something consistent and flexible, easy to apply across, and built to tell PlaytestCloud's story. Here's what we did:

  • UX Audit
  • UI Kit
  • Design System
  • Website Redesign
  • Iconography & Illustration
  • Webflow Implementation

The design system reaches further than the website itself. It gives PlaytestCloud one shared visual language that connects the platform, the marketing site, and every digital experience around them, so each touchpoint feels like the same brand.

PlaytestCloud: brand logo Brand & logo
UI kit & tokens
PlaytestCloud: brand color palette Color palette
Confident, on-brand
PlaytestCloud: bold typography system Typography
Bold type system
PlaytestCloud: making fun games is serious business, the platform The platform
Player insights

On the website, it shows in bold typography, a confident color palette and modular layouts that work for product pages and case studies alike.

We built it with accessibility in mind from the start, and kept it easy for the team to implement and extend, fully in step with PlaytestCloud's brand vision and direction.

Building for accessibility also strengthens the site's SEO and discoverability scores, which makes the brand easier to find. Made in Webflow, the site is simple to update and ready to grow alongside the platform.

We bring the glue.
You bring the spark.

Ileana Marcut, co-founder of Creative Glue Lab
I’m Ileana, co-founder at Creative Glue Lab. Got an idea? Let’s chat.